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The Criteria of a Successful Business Podcast: Part 1 (the Listener’s...
The practice of selecting a corporate podcast to criticize in a public forum is a common one. I’ve had the displeasure of listening to, or reading various "podcast experts" trash other company...
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The Criteria of a Successful Business Podcast: Part 2 (the Company’s...
In the previous post about the criteria for a successful business podcast, we approached it from the listener’s perspective. Today, let’s look at the company’s side of things. The Criteria for a...
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Top 5 Scary Corporate Podcast Facts
1. Nobody Cares What You Do. Time and time again, I hear corporate/business podcasts go on and on about how great their latest widget is. Here’s the truth – nobody cares what you do, they only care...
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